Shohei Ohtani seems to have the Midas touch ¡ª and not just when it comes to the World Series.

A Kansai University professor estimated the player¡¯s economic benefit to the Dodgers this year at , already surpassing the cost of his record-breaking 10-year contract. Ohtani-led ad campaigns within Japan have boosted sales for everything from cosmetics to job-seeking sites. He¡¯s even being credited with the increasing popularity of takoyaki (fried octopus dumplings) in the U.S., thanks to chain Gindaco¡¯s new outlet at Dodger Stadium.

Now, a traditional handicraft of Iwate Prefecture, the baseball player¡¯s home region, is getting the Ohtani bump, too. Iwate is home to Nambu tekki (ironware), whose nubbly kettles have been prized tea ceremony implements for centuries.